The Rabies Blog

Xbox 360 community-friendly blog

Halo 3 “Midnight Madness” retail events announced!

In case you weren’t paying attention, there’s a little game being released next week called Halo 3…

Gamers will be lining up early as more than 10,000 stores across the country are set to open their doors at 12:01 am Tuesday for the release of the most anticipated game in history: Halo 3. While a good many of these stores will be hosting local celebratory events, Microsoft and Bungie are planning a few major retail events themselves.

New YorkWhere: Best Buy, 529 5th Ave, New York, NY, 10017

Located in the heart of 5th Ave. and only a few blocks from Times Square, the Best Buy store on the corner of 5th and 44th Ave. will be the first to provide consumers in the U.S. with their copies of “Halo 3.” The event, which will begin early afternoon on Monday and can be seen on televisions nationwide via live broadcasts from both Spike TV and G4, will feature day-long activities. People are encouraged to demonstrate their fanaticism for Halo through costumes, distance traveled, best signs and more. Additionally, fans in line may get to play “Halo 3” prior to launch against on-site celebrities from early Monday afternoon through midnight. Every hour, a new personality will enter the fray with the fans. At midnight, attendees can expect a spectacle unlike any other. A number of Bungie team members and local professional athletes will be on hand to participate in the launch festivities.

Los AngelesWhere: GameStop, 1000 Universal Studios Blvd, Universal City, CA 91608

From the entertainment capital of the world, GameStop’s flagship store at Universal CityWalk in Los Angeles will host the Halo 3 West Coast launch. The event begins Monday evening and will lead up to the first sale of the game at 12:01 a.m. Tuesday, September 25, and will feature a celebrity autograph session, Halo trivia contest and a special appearance by the man of the hour, Master Chief, as well as a number of Bungie team members. Fans in line will also have a chance to be one of the lucky few who can battle it out against a celebrity on “Halo 3” prior to the launch. The event can be seen on televisions nationwide via live broadcasts from both Spike TV and G4.

SeattleWhere: Best Buy, 457 120th Ave NE, Bellevue, WA 98005

Seattle fans are invited to join the celebrations at Bellevue’s Best Buy, which will open its doors at 12:01 am on September 25 to sell the highly anticipated and final chapter in the “Halo” trilogy. To commemorate the release of “Halo 3” in the game’s hometown, fans will be able to celebrate the occasion with product giveaways. People in line may also get a chance to play against Bungie team members and local professional athletes.

MiamiWhere: Circuit City, 8575 Northwest 13th Terrace, Miami, FL 33126

Hosted by Circuit City, Miami’s Midnight Madness event of choice will feature product giveaways and contests starting at 9 p.m. Monday, Sept. Current Miami Dolphins stars, Chris Chambers and Joey Porter will be on hand signing autographs as well as challenging fans in “Halo 3” inside Circuit City. Additionally, a number of Bungie team members will be on hand to participate in the launch festivities.

Additionally, attendees at these events will have a chance to walk away with some very cool swag including:

Halo Action Clix from WizKids

Collectible trading cards from Topps

Halo Ghosts of Onyx by Eric Nylund from Tor

Frag Fest t-shirts from Mighty Fine

Accessories and hats from Changes

Messenger bags from Enmon Accessories

Console sling bag and hardware organizers from BD&A

Halo Graphic Novels published by Marvel

2008 Halo calendars from Trends International

Halo Uprising Comic (issue one) from Marvel

Halo soundtracks from Sumthing Else Music

Weapon replicas from Master Replicas

Zune Halo 3 edition

Limited-edition figurines from the diorama created for the “Halo 3” ad campaign and much more!

Plus, anyone going to the Best Buy Event in NYC will get the chance to meet ME! (I can hear you cheering from here!) Yes, I will be in attendance on Monday in New York to help ring in the celebration that is Halo 3 and I look forward to meeting everyone and hanging out at the party. See you there!!


September 18, 2007 - Posted by | Community, Contests, Game Companies, Games


  1. I’ll be at my little Gamestop here in Idaho. Have fun at your big one in NYC

    Comment by JPsmooth42 | September 20, 2007 | Reply

  2. I hope my local game store is giving away things at their midnight release! That would rock. I love free stuff. Especially Halo related free stuff. Almost there!

    Comment by bs angel | September 22, 2007 | Reply

  3. I have my copy on Pre-Order in the UK so will be stalking my post man come the next couple of days…

    Also very sad – but took 3 days hol off to play the game with no outside hassle.

    Comment by bulldog360uk | September 24, 2007 | Reply

  4. But dear Lord it would have been nice to be in the US and to meet the Pittsburgh Steelers legend that is Joey Porter… Damn you guys get all the fun.

    And yep I know he is a Dolphins man now *groans*

    Comment by bulldog360uk | September 24, 2007 | Reply

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